Smart Living Farmers Market Comes to Central Square on Halloween

What: The first of a new series of farmers markets being held in Ballarat's CBD with free admission, entertainment and demonstrations.
When: Saturday October 31st from 9am to 1 pm.
Where: Armstrong Street South between Chancery and Bath lanes (adjacent to Central Square Shopping Centre)
Who: The market is being organised by BREAZE (Ballarat Renewable Energy and Zero Emissions Inc.) and Central Square Shopping Centre Management

SLM-amber dalyThe first 5th Saturday of the Month Smart Living Farmers Market will be unveiled this Saturday (Halloween) in a section of Armstrong street South closed to traffic. The market will showcase 30 stalls of regional produce including fruit, vegetables, breads, eggs, cheeses, preserves, wines, and take away foods. There will be something for everyone with entertainers, children's activities and cooking demonstrations to compliment the range of regional produce on offer.

Smart Living Markets have been held by BREAZE on the Lake Wendouree foreshore (opposite the Botanical Gardens) for the past year on the second and fourth Saturday's of the month.

Having the market in Ballarat's CBD adjacent to a major shopping centre provides access to fresh and preserved local foods to shoppers and adds to the mix of the City's attractions showcased while Ballarat's Archibald Prize Exhibition is being staged.

SLM-belle musetteEntertainment is provided by renowned Melbourne trio "Belle Musette" performing Parisienne Music from the 1930's and 1940's, while artist Amber Daly will engage children in creating their own paintings of the market.

Central Square Shops are having some one day specials to mark the occasion.

Chair of BREAZE Inc. Board Ian Rossiter said "Buying food direct from our regional producers significantly reduces greenhouse gas emissions associated with the transport and storage of foods from interstate and overseas, while maintaining the viability of local agribusiness enterprises."

"Shopping for weekly produce at Smart Living Markets can be fun, informative and more nutritional than other options."
"Ballarat residents now have access to farmers markets each week of the month in our region with events scheduled at Lake Wendouree, Bridge Mall, Creswick and now Armstrong Street South."

The City of Ballarat has supported the Smart Living Markets through provision of a Community Impacts Grant to contribute to costs of demonstrations, banners, removable seating and production of promotional material.

Traffic will be diverted around the closed section of Armstrong Street South via Chancery Lane and Bath Lane.

For further information, comment or photo opportunities please contact Ian Rossiter on